The Impact of Blogging

Blogging has opened a new world for the writers who tend to change the new world order by their revolutionary ideas. It is an expression, discussion or information website publisher on the World Wide Web consisting of discrete and is often informal diary style text entries. The adequate emergence and growth of blogs in the late 1990s coincided with the advent of web publishing tools that facilitate the posting of context by a non-technical user who doesn't have much experience with the HTML.

They basically provide commentary on a particular subject on topic ranging from politics to sport. The range of hot debating topics has enabled the world to take more interest in the ongoing world.


The weblog was first coined by John Barger on 17 December 1997. And the term 'blog' was first coined by Peter Menholz The blog has been evolved from the online diary entries which were made by the running people who used to keep tabs on their day to day personal lives. This has opened a new channel for the blogging and has opened a spectacular way for writing.

Types of blogging

« Personal Blogs- Personal blogs are more like a diary entry which is actually written by an individual rather than by an organization or any business tycoons. They have enabled day to day live accounts and also able to share their views.

« Collaborative Blogs- Collaborative blogs are those weblog which is written by more than one other authors. Respectively they are based on the politics, technology or advocacy. Which enable and highlight the discussion and provide a hot debating topic.

« Aggregated Blogs-Aggregated blogs are termed as aggregate selected feeds on a specific topic, product, and services and also provide combined views for all its users. The users only concentrate on the reading part, rather than any quality part.

« Reverse Blogs- They are mostly composed of its users rather than single blogger. It got the characteristic of blogs and writing of several authors. This brings diversity in writing and also enable entry of new and innovative thoughts.

Worldwide Approach

Blogs are given ranking by the Alexa Internet and formidably by blog search engines. The blog de project is launched by several researchers in the MIT Media lab to crawl the web and gather information.

Technorati rated boxing is the most read group-written blog ever.

Consumer Perspective Advertisement

It relatively relates to new and controversial development and also has created a new model of marketing communication from business to consumers. Blogs lead to dissemination ad, a breakdown of traditional advertising model. It is feared that blogging activity might destroy blogosphere credibility.

Legal and Social Consequences

«Defamation - There are several defamation or liability cases which have impacted the world of blogging. On the other hand, the ISPs are immune to any liability.

«Employment - Blogging has enabled and opened several employment opportunities for the respective younger generation. The blogging has not only helping in the enhancement of the job opportunities but also giving an extra opportunity reading and understanding the world.

«Political Dangers -The world of blogging have arisen several political dangers. Several bloggers have come to face defamation, due to uncertified content. For example, an Egyptian blogger was detained for writing against the president.

«Business owners - Business owners have used to manage their websites with blog contents to enhance their business.

Blogging has given a huge platform for the bloggers to share their respective views via content writing. The blogger has gained a huge respect all across the world by their revolutionary content which has enabled young generation to know more about the society.